Gourmet Bakers has completely changed the bakery scene in Lahore. Before the launch of this chain in the city, we had Shezan and United Bakers among the top bakery names. Now for the customers, Gourmet means neat and bright stores selling fresh and crispy stuff across the city. Whether you are in an upscale area or in some part of old Lahore, you can be sure to find a Gourmet outlet near you.

With the passage of time, Gourmet has continued to expand its products range. Mineral water, soft drinks, ice cream and milk are the examples. I love their ice cream, especially the mango flavour. Gourmet milk is great as well. It has to be stored at 4 Centigrade and must be used before its expiry date.

A few days back, I had to return some packets of the milk to the bakery because the milk had gone bad although the expiry date was yet to come. Therefore today, when I went to buy milk from Gourmet, I requested the salesman to give me the packets from the refrigerator. But he insisted that he would give me the packets from the basket which was lying right next to him.

To avoid walking a few feet to the refrigerator, the Gourmet staff takes several milk packets out of the refrigerator and places them in a basket close to where they are standing behind the counter. It makes the task easy for them but since the milk is no more refrigerated, it turns bad and the customer has to suffer.

Over expansion in businesses leads to weakening of control over the affairs of the companies unless things are handled really properly. I don’t think Gourmet would be able to stop their staff from the above said practice. They appear to be very keen to get suggestions and complaints from their customers but later they don’t do anything to rectify the complaints.

For example, on different occasions in response to their demand for a feedback, I have tried to bring to their notice that the receipts that we get from Gourmet cash registers do not mention names of the items and therefore they are just useless pieces of paper. All reasonably modern stores issue receipts with names of the items bought mentioned on the receipt and therefore Gourmet too should find it possible to do so.

Instead of paying any attention to this, they have now made the receipts even more nonsensical. Now you find electronics brand names like Sharp written on the receipts while there is no mention of the name Gourmet itself. Such high degree of obscurity on the receipts may not necessarily be related to tax evasion schemes but it is quite annoying for the customers.

Despite these snags, I continue to shop at Gourmet because their quality is still good. Also, I love their orange logo. And today while trying to look for their website I came to know that a bakery in Jinnah Super Market, Islamabad is also using the name Gourmat Bakers :)

And now watch this video showing cakes section of Gourmet, Kareem Block, Iqbal Town: